Woman Wednesday: Sara A.


Q and A with Sara A. from Dallas, Texas

“You can’t expect people to support you when you aren’t advocating for yourself.”


Q: What are you passionate about? 

A: I am passionate about problem-solving and seeking solutions. The fascinating thing is that this can come in various forms, so it’s important to stay well-rounded.

I recently discovered my passion.

For a very long time, I thought that my passion was digital marketing.

After working at my last corporate job at a marketing agency, I learned that my passion wasn’t digital marketing.

Instead, my passion was to leverage digital marketing and UX design to create solutions. 

I quit my job in December 2021. I am currently working on growing my online marketing agency called Ekko Media Inc. and I’m also about to launch my very own app called Bite Reel!


Ekko Media Inc. is a digital marketing agency.

My team is primarily made up of strong independent women.

We provide digital marketing solutions such as paid social ads, content creation, e-commerce strategy, and design.

Bite Reel is my second startup.

Bite Reel is a social media app for all things food and recipes.

You can save, share, and organize recipes all in one place.

If there is a recipe you’ve come across online, there isn’t a way to save those links or videos, but on Bite Reel, you can save all of it and be able to share it with friends, family, and followers.

UX Design stands for user experience design.

These designers are responsible for researching and creating the best and most seamless experience for people so they don’t have to think about the action they’re taking.

To better explain, software developed is responsible for the code and the structure of an app, similar to how the bones are for the human anatomy.

UX Designers are responsible for making sure that everything is working properly, efficiently, and effectively, just like the muscles and the organs of the human anatomy.

UI Designers or user interface designers are responsible for the overall aesthetic and design of the app, similar to how the eyes, skin, hair play a role in the human anatomy.

Q: What were your younger years like?

A: I am the eldest of five kids and a first-generation American from a conservative Muslim family. As a child, I remember always struggling with my academics.

I needed to study for a week to get an A in my classes, whereas my siblings would study the day before and ace it.

I knew I wasn’t the most intelligent from the group, but I was the most hardworking. I believed that once I put my mind to something, I will see it through. 

Because I struggled in my academics, I would put more pressure on myself and therefore more stress. Stress is a common theme throughout my life and it’s still something that I’m working on today.

From the outside, people saw that I am a hardworking and intelligent individual chasing my dreams.

The reality was that I was a struggling student trying to break stereotypes within my community and hoping to have a better future for my siblings.

My father always emphasized education and working towards an honest living.

However, everything needed to be accomplished quickly.

It was a race.

I completed my high school diploma and my associate’s degree at the age of 18, finished my bachelor’s at the age of 20, and finished my master’s at the age of 21.

I started my first company at the age of 22 while working a full-time job. Today, I am 26 years old and I’ve created my second company.

Being the third parent, the driving force to combat cultural and societal stereotypes, and dealing with my own personal demons, are all part of who I am.

All these events in my life have shaped who I am today. I am grateful for my experiences because now I can do better and take care of myself better.


Q: What is something valuable you’d like others to know?

A: The most valuable thing I’ve learned is that it’s absolutely crucial that you be your biggest advocate.

There will be a time when you won’t have anyone’s support and people who are closest to you are making suggestions about your future that doesn’t make you feel excited.

You need to be able to hold your ground and make the final decision. Just because people around you aren’t seeing your vision, it doesn’t mean it won’t happen.

Everything happens in its own time, you need to do what is best for you.

You can’t expect people to support you when you aren’t advocating for yourself.

Be confident and have faith in yourself.


Q: What does feminism mean to you? 

A: To me, feminism means that men and women have equal opportunities in all facets of life. This includes roles at work, responsibilities at home, and opportunities for the future.

Everyone will make decisions according to what’s best for their lifestyle, but women should have the option of choice similar to their male counterparts.

MORE FROM SARA: Ethnically, my family is from Pakistan and India. My siblings and I are born and raised in Dallas, Texas.

We have been in Dallas for most of our lives, but also spent a fair amount traveling.

My goal is to be able to travel to learn about different cultures and cuisines.

I want to learn different languages and expand my perspective, so one day when I’m ready to open my own orphanage and school, I will be ready.


Connect with me:

Links:

Ekko Media Inc

Website: https://www.ekkomediainc.com/

Facebook: https://www.facebook.com/ekkomediainc/

Facebook Group: https://www.facebook.com/groups/1454222978264476

Instagram: https://www.instagram.com/ekkomediainc/

YouTube: https://www.youtube.com/channel/UCEvID-XslvaDjRQRKST6XFg

LinkedIn: https://www.linkedin.com/company/12951550/admin/

Twitter: https://twitter.com/ekkomediainc

Bite Reel

Facebook: https://www.facebook.com/bitereel

Instagram: https://www.instagram.com/bitereel/

LinkedIn: https://www.linkedin.com/company/72748060/admin/Twitter: https://twitter.com/bite_reel/

Thank you for reading!

Woman Wednesday: Melanie


Q and A with Melanie, Cape Town, South Africa

“Always be teachable.”


Q: What are you passionate about? 

A: My name is Melanie Rutgers, and I am from Cape Town, South Africa. I love creating things as well as opportunities and experiences that influence and effect change for whomever that change is for at that moment hoping that it will have a lasting impact.

The current space I am in is women transitioning into menopause and midlife, creating platforms and events where they become empowered with information to go through the transition a lot easier and safer based on several factors.

I am very passionate about the work that I am currently busy with because I had a horrible experience during my transition and struggled to understand and manage it as I discovered that there was very little information about women going through this phase of their lives. Among other things, I am an educational and training development practitioner, which simply means that I am qualified to facilitate information for educational purposes.

Q: What were your younger years like?

A: I am college educated and have post-grad studies in business strategy and organizational development. I had a good middle-class upbringing and always got into trouble for asking way too many questions! I found that I had a passion to create from very early in my life and that I could use my voice to make a difference. I was always creating opportunities and experiences and events in our neighborhood and community and had a large variety of friends, much to my parent’s distress at times. [She laughs.]

The biggest lesson that I have learned about my story so far is that in one’s pursuit of finding more (whatever that more is), it is important not to always make impulsive decisions; some things need careful thought and planning because they can have severe consequences on those closest to you. Always be teachable.

Q: What is something valuable you’d like others to know?

A: Let me just say that it costs you if you become anything close to what is now coined as a solopreneur. You have to believe that what you are doing is your life’s work! So, we are currently fundraising to televise an event where we can take information to women who don’t have access to quality health care in our country, on a much larger scale than we have been doing so they can also be well and a lot more informed but most importantly, to know that they are not alone.

Q: What does feminism mean to you?
A:
Let me start by saying kudos to every woman who has ever fought for women’s rights and even went as far as changing legislation so that our voices could be heard; however, as far as feminism goes, in my opinion, it does not always need to be a fight to prove that we are worthy and capable in any one particular way or another because there is nothing to compete against. Women possess uniqueness, power, class, and strength that is unprecedented. Firstly, it is divine and very well-thought-out because we can create, influence, and maintain excellent multitasking power that no other creature on this planet has been blessed with! And those who seem not to possess what I am talking about, know that it exists, it’s there beneath what appears as brokenness; given the time and the right circumstance, it will be uncovered.

PS. I forgot to mention that I am also a talk show host and producer. This is me in the center with my two guests and two of the crew.

Thank you for reading!

Woman Wednesday: Noma


Q and A with Noma from Karachi, Pakistan

“I took a leap of faith two years back, and today, I am living the life I want.”


Q: What are you passionate about?



Q: What is something valuable you’d like others to know?

A: Taking the first step to invest in a valuable skill is important. I took a leap of faith two years back, and today, I am living the life I want.



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Woman Wednesday: Emilee


Q and A with Emilee from Fayetteville, North Carolina (moving to Grand Junction, Colorado soon!)

“The data shows that the small changes add up to something huge and you never know what is waiting for you around the bend.”


Q: What are you passionate about?



Q: What is something valuable you’d like others to know?

A: Something I have learned is that you are one small change away from something big. When you feel like you have given it your all, or something isn’t meant for you, PIVOT (as Ross would say). The data shows that the small changes add up to something huge and you never know what is waiting for you around the bend.



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Woman Wednesday: Erin


Q and A with Erin from Flagstaff, Arizona

“We have more power than we have been lead to believe.”


Q: What are you passionate about?



Q: What is something valuable you’d like others to know?

A: Hormones are NOT a death sentence for your body or mind. We just need to learn to manage them efficiently with less stress. Our bodies are way more susceptible to stressors than men. But are often treated the same.



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