Q and A with Jessica P. from Dallas-Fort Worth metroplex, Texas
“…I believe the freedom-filled life you’re craving isn’t as far away as it feels.”
Q: What are you passionate about?
A: I’m deeply passionate about helping moms find their “it factor”—that unique blend of strengths, interests, and life experience that points them to the right business idea.
So many of the moms I talk to feel stuck in a job that doesn’t fit their life anymore. They have considered freelancing but are overwhelmed by the pressure to choose the “perfect” business idea or they’re doubting if they even have what it takes to start a business, so they don’t end up doing anything at all.
I help women cut through the noise and uncover what they’re naturally good at so they can finally feel confident enough to say, “Yes, I can do this.”
I got started in the freelancing world while I was still in the traditional workforce. My goal was to be more present with my family and earn money on my own terms at the same time.
I began as a virtual assistant, trying out different services and figuring it out as I went. Over time, I realized what I loved most was helping other moms who were like me when I first started—interested in freelancing, unsure, scared to start, but full of potential.
Now, I work as a business idea coach for moms and create tools and training that help women turn their overthinking into action.
Right now, I’m working on expanding my resources and offers so I can help even more women go from “just browsing” to “business-owning.” Because I believe the freedom-filled life you’re craving isn’t as far away as it feels.
Q: What were your younger years like?
A: I’m the baby of three, with two older brothers—which probably explains why I became such a DIY, figure-it-out-myself kind of girl. I learned early on how to be resourceful and self-sufficient. Those are things that I pride myself on still today.
I’ve always had a very analytical brain, but I’m also a deep-feeling empath. I don’t just like solving problems—I like getting to the root of why they exist. I’m intuitive, emotionally attuned, and can usually sense the unsaid things in a room. That combo of logic and intuition is something I now bring into my coaching.
I don’t just help moms choose a business idea—I help them uncover the real reasons they’ve been holding back, and guide them through it with clarity and care.
Looking back, I always had an entrepreneurial spirit—I just didn’t know to call it that. I used to say I wanted to be an inventor, not because I loved engineering (even though later in life I did develop an interest in it), but because I was obsessed with the idea of creating something from scratch. I loved the process of taking something from start to finish and seeing the transformation.
School was a big deal growing up. My dad was all about math and science, while my mom leaned into the creative side with reading and writing. Both were huge music lovers, so I grew up with a goal to balance logic and creativity—which feels a lot like how I run my business now.
I was a straight-A student for most of my life, cried the first time I got a B (yep, really), and graduated early as class valedictorian. I’m both a realist and a big dreamer, and I bring both into how I coach: I help moms dream big and imagine what’s possible—then we build a step-by-step plan to bring that vision to life.
Q: What is something valuable you’d like others to know?
A: One of the most powerful lessons I’ve learned is that you don’t have to wait until you feel 100% ready to start.
I have seen so many moms hold themselves back because of fear—fear of failing, of choosing the wrong thing, of wasting time or money. But what I’ve learned (and what I try to teach every mama I meet) is that the most clarity often comes after you start—not before.
Even though I help moms figure out their “perfect business idea,” what I want them to understand is that it’s not about having the perfect plan. It’s about finding a plan that feels aligned enough that you can finally say yes to it. Not because it guarantees success, but because it gives you a reason to believe in yourself again.
At the heart of it, that’s really what my mission is about: giving yourself permission to explore what you’re capable of. To stop waiting for some future version of you who’s more confident or more qualified—and instead, trust the version of you right now. The one who’s already strong, smart, and more than capable of starting. It’s about taking a courageous step forward, even if it’s messy or seems small compared to others. Because that’s the only way you’ll ever get to the big dream you have.
If you can believe in the version of yourself right now—even just a little—that’s when things begin to change. The change doesn’t come from knowing it’ll all work out—it comes from being willing to try anyway. And when you do decide to actually take that first step, you’ll realize that more often than not that it’s not as scary as you thought it was…and even if it was scary but you did it anyways, you’ll be able to say “I did that–look what I accomplished.”
Q: What does feminism mean to you?
A: To me, feminism means giving women the freedom to choose the life that feels aligned for them—and supporting them fully in whatever that looks like.
It’s not about fitting into a specific mold of what “success” or “empowerment” should be. It’s about saying: You get to define what success looks like in your season & life—and you deserve the support, respect, and resources to go after it.
For the moms I serve, that often means building a business that allows them to be present with their kids without sacrificing income or the way they want to live. It means saying no to hustle culture and yes to a family-centered business that works for them.
And honestly? It means showing them that they don’t have to prove their worth to anyone. They already have what it takes to succeed and they don’t have to live in anyone else’s shadow or become something that they’re not. They get to win, and in a way that makes the most sense for them.
MORE ABOUT JESSICA: I guess I’d like to use this extra space to talk directly to the mom reading this who’s thinking, “She’s talking about me.”
If you’ve been sitting on the sidelines, watching other moms build businesses and wondering if you could ever do something like that too—this is your sign, mama. You can. And you don’t have to figure it all out alone.
Here are a few resources I created just for moms like you:
Need help with ideas? Grab my free guide with 5 business ideas that are perfect for moms—especially if you don’t even know where to begin.
👉 www.nichewithjess.com/niches
Feeling stuck in your head? My free mindset training will help you stop second-guessing yourself and finally feel confident enough to get started.
👉 www.nichewithjess.com/mindset
Tired of overthinking it? If you’d rather skip the stress and have your perfect business idea handed to you based on your strengths and lifestyle, check out my Done-for-You Business Idea service.
No matter where you’re at right now, I want you to know—your dreams are valid. And you are 100% capable of making them happen.
So, try something you’re interested in. See if it fits the season of life you’re in and the bigger vision you have for yourself. And if it doesn’t work out? That’s okay. You’re allowed to shift. You’re allowed to change your mind. You’re allowed to begin again, even if you “crash & burn.”
In fact, in my valedictorian speech back in high school, I quoted Henry Ford—and I’ll leave you with the same words I shared with my class that day:
“Failure is the opportunity to begin again…this time, more intelligently.” –Henry Ford
You’ve got this, mama. And I’m rooting for you, always. 🧡
Connect with me on Instagram: @nichewithjess
Connect with me on Facebook: @nichewithjess
Thanks for reading!
The Woman Wednesday Blog 